A platform where brands are welcomed as heroes.
Gone are the days where parents have to dig through the bottom
of their child’s backpack only to find months old permission slips, volunteer requests, and teacher newsletters. Here at ClassTag, we provide a free communication platform for teachers to communicate with parents of grade school students on various topics including: classroom announcements, volunteer sign-ups, and parent/teacher conference scheduling through curated newsfeed content
and direct messaging capabilities.
ClassTag plays an integral role in parents' daily routines helping them stay organized and up-to-date on their child’s educational needs. Our U.S. only communication platform is compatible via desktop and mobile web as well as in-app across multiple devices.
Brands have the unique opportunity to be integrated into the ClassTag platform and reach a safe, targeted, and highly engaged digital audience. Custom display and video media units are tastefully positioned within the ClassTag platform - never cluttered keeping in mind our user experience and designed to achieve optimal results for brand partners.
Thanks to the support of our incredible brand partners, ClassTag has remained a FREE communication resource that parents and teachers depend on daily. Not only does advertising keep our platform free, but a portion of our advertising proceeds help fund classroom supplies and resources to lessen the out of pocket expenses for teachers through our teacher Rewards program.
“94% of public school teachers spend their own money on classroom supplies without reimbursement.”
The ClassTag user base is comprised of over 5MM teachers and parents that are actively engaged in childhood development and education. Brands have the opportunity to capture the attention of these key household decision makers across the country by advertising with ClassTag.
92% of moms are more likely to purchase from brands that support their community or a shared cause.
The ClassTag influencer network consists of teachers (and parents) with a social following of 25,000-100,000 followers each.
We build custom media solutions and promotional programs for our advertisers that live within the ClassTag ecosystem through...
Multi-Channel Media Display & Video Ad Products
Dedicated Sponsor Emails
Social Activations & Influencer Marketing
Contests & Sweepstakes
Parent/Teacher Product Sampling Opportunities
Custom Content with In-house Asset Creation
Sponsorable platform specific features such as Rewards, Supply List & Wish List
Here at ClassTag, we take pride in our brand partnerships, and ensure client satisfaction with each campaign through strategic targeting and real-time optimizations.
*Industry Display Average CTR is 0.35%
With the right optimization recommendations, ClassTag gave us the best conversion we have seen and helped us learn about our core targets. 
ABC mouse
ClassTag has a very unique platform that allowed HP to focus on driving sales to our targeted audience. 
HP
We are very pleased with our partnership with ClassTag and look forward to expanding it further with coupons, UGC and creative activations. 
Clorox
Each quarter, ClassTag recognizes outstanding brand partners that have demonstrated exceptional service to the ClassTag community. Award recipients are deemed “ClassTag Heroes” and are identified as brand leaders in their respective categories. ClassTag Hero recipients unlock access to exclusive offers such as a first look at seasonal sponsorship opportunities, custom brand research studies, and co-branded ClassTag promotions.
Congratulations to our 2020 Q2 ClassTag Hero recipients!
advertising@classtag.com
